BETA TEST SITE ONLY- OFFICIAL LAUNCH 2012
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About GREENSX :: Lines of Business

 

For Social Businesses, and Revolutionaries who want to change the world

The Green Stock Exchange is a social business on a mission to change the world for the better.

The company operates a platform for social change called the "Green Community Platform". It is a wiki styled Web 3.0 collaborative system for bringing together people, investors, issuers, companies, and non-profit organizations interested in small eco-friendly, socially responsible and sustainable businesses.

The Green Community Platform taps into the creative and collaborative spirit of humanity to change the world for the better.

The Green Community Platform includes a green social network ("modeled after MYSPACE and FACEBOOK"), a social stock exchange ("the Green Stock Exchange is modeled after AIM London Stock Exchange and NASDAQ"), a green ad network ("modeled after GOOGLE'S ADSENSE "), a green business certification program, community driven brands, greener products, and a green magazine.

Millions of members and organizations from the Green Community Platform help us generate profits by actively participating in the investment, creation, sales, manufacturing, promotion and distribution of more earth friendly and more humanity friendly products.

The Green Stock Exchange rides an explosive paradigm shift occurring in society values, one that speaks to healthier living that is more economically, environmentally, and spiritually sustainable than now prevails. We cultivate a new breed of consumers that are more concerned about human rights, fair trade, organic foods, the environment, health, sustainable practices, and spiritual and personal development, which is loosely classified as LOHAS consumers (LOHAS is an acronym for Lifestyles of Health and Sustainability). Studies have classified 23% of the U.S. population (about 50 million adults) of the U.S. adult population as " LOHAS", who tend to make their purchasing decisions in keeping with their values of social and environmental responsibility. It is a $230 billion market segment in the United States alone and a $546 billion market worldwide.The leading countries spearheading this green movement is Japan and Taiwan.

The Green Community Platform will empower millions of members and organizations worldwide to change the world for the better. This includes, but not limited to the following inter-connected collaborative systems, brands, products and services below. One User ID can access all the following products and services below:

  • green social network: the E=MC² Creative Friends Network is a green social network ("it is modeled after MYSPACE and FACEBOOK") , where people can make friends with other green revolutionaries ("includes blogs, forums, wikis, start-a-business, search engines, classified, personals, photos, jobs,art, music, movies, videos and more"); at our online social network, our goal is to help our members reach their full potential.

  • social stock exchange: the Green Stock Exchange is North America's first social stock exchange. The eBAY.COM AUCTION STYLED online bulletin board for trading securities empowers social businesses, which are more earth friendly and humanity friendly. The exchange makes it easier for people to invest in green companies ("it is modeled after AIM London Stock Exchange and NASDAQ "). Since all the listed companies on the exchange are pre-screened, evaluated, and audited according to social and sustainable guidelines set by the exchange, it will make it much easier for green investors to find and support social businesses. The GREENSX provides opportunities for small green Issuers to access public equity capital efficiently, while providing early stage investors, angel investors, and venture capitalists with greater liquidity.

  • green ad network: AdCharity is an ad auction and ad delivery network ("it is modeled after GOOGLE'S ADSENSE"), that allows marketers to reach people interested in green living. Products that can be advertised includes: hybrid and electric cars, organic and natural food, organic and natural personal care products, yoga, tai chi, massage centers, spas and fitness products, green and sustainable building, eco-tours, hiking and wilderness trips, energy efficient electronics/appliances, socially responsible investing, natural household products (paper goods and cleaning products), natural and preventive medicine (naturopathic, Chinese medicine, etc.), fair-trade fashion, and eco-publications;
  • green business certification program: Green Business Certified Program is a program for certifying and auditing green businesses. Certified companies can use the Green Business Certified Logo to indicate to customers, employees, investors and stakeholders that you are a green company.

  • community driven brands: a "community driven brand" is a unique concept; it allows millions of members from the E=MC² Creative Friends Network to jointly-participate in the creation, the development, the selection, the marketing, and the promotion of greener products. The best ideas are selected via a democratic voting system, like reality TV show DANCING WITH THE STARS or AMERICAN IDOL, for commercialization.

  • greener products (interactive): from the "community driven brand" concept, the winning designs are manufactured under fair trade conditions and sold / distributed to socially conscious retailers and partners worldwide, such as Whole Foods, Wild Oats Markets, Urban Outfitters, Loblaws...etc. We share a portion of the revenue with winners and charities.

    RewardBunny.com Program: Our RewardBunny.com program uses Web 3.0 to seamless integrate online experiences with offline experiences. By taking a picture of a special type of Mobile 2-Dimensinal Barcode on our product labels via a cell phone,consumers can immediately receive reward points, receive product information and coupons, send in their opinions and ideas, and enter contests online.

    Not only can community members help develop products online, but they can also interact with us and with other community members ("example: get recommendations") while in-store ("example: while shopping in a supermarket") via their cell phone.

    We also make it easier for people to earn extra money or to start their own business, while benefiting society. We have seeded the "community driven brand" with the following products:

  • green magazine: LOHAS Magazine is an online open source catalogue and magazine created by blog journalists and citizen reporters, for LOHAS (Lifestyles of Health and Sustainability).  Citizen journalists, movie-makers and photographers bring the stories and images. Subject include: climate change, news, health, the environment, social issues, conservation, green products reviews, videos, global warming, cooking, gossip, advice and whatever suits your taste. It is a magazine create by the people, for the people.

  • green charity: Green Charity is "Charity Without Boundaries". The Green Charity program is a non-profit social network that puts you in touch with thousands of non-profit organizations, volunteers, donors, and recipients from all over the world. It makes it easier for people to find and donate to charities.

Don Tapscott, author of Wikinomics: How Mass Collaboration Changes Everything, urges people to consider new business models, including the wiki workplace and open platforms, which tap into the collaborative spirit. Push programs assume demand can be forecast and treat people as passive consumers. In Wikinomics, the new pull platforms are customized and flexible and treat people as networked creators. For example, rather than relying on music companies to pre-determine the mix of songs on a CD, an increasing number of music listeners are downloading individual tracks and assembling their own tailored sequence of songs. Another good example is blogging tools that provide everyone with the capability of quickly “publishing” their perspectives and creative content like music, photos and even video (example YOUTUBE.COM) and making it broadly available to others.

The Green Community Platform empowers revolutionaries who wish to change the world for the better.

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What is a social business?

Students in business schools now learn that businesses are of two kinds: a) for-profit: business to make money, and b) non-profit: business to do good to others. We envision a third type of enterprise, that both makes money and also benefits society, which we call social entrepreneurs or social business.

The new "social business" is a mission driven enterprise that makes money, while benefiting society. A social business is a new model of business. Since a company makes a profit, while benefiting society, some people call it a b-company (benefit company) or social business or social entrepreneurs or social capitalist. Examples of "social business": are micro-credit to the poor (founded by Nobel Prize winning Dr. Muhammad Yunus founder of Grameen Bank), The Body Shop (when it was first founded), Ben & Jerry's Ice Cream (when it was first founded), EDUN (ethical clothing founded by wife of BONO, a member of rock group U2), and Plumpy'nut (a nutritious food bar created by André Briend to feed the malnourished poor).

We hope that green investors will support enterprises that:

  • help people live longer (organic and healthy foods; alternative medicines; yoga & fitness);
  • make people happier (personal development; social issues);
  • bring a better future for our children (sustainable practices and technology);
  • help people live more comfortably (sustainable houses and buildings);
  • support charity and local communities (giving back);
  • protect the environment (organic farming, sustainable materials, recycling) ;
  • foster peace, fight poverty and encourages equality (fair-trade, micro-financing, better board member and upper management representation);

We believe that the creation of the new Green Stock Exchange (GREENSX) will benefit mankind and planet earth, by supporting a more compassionate type of "creative capitalism". The Green Stock Exchange (GREENSX) is a type of social exchange similar to South African Social Investment Exchange (Sasix) and Brazil’s Social Stock Exchange (BOVESPA), but with focus on for-profit social entrepreneurs or social business (small eco-friendly, socially responsible and sustainable businesses).

"We started out by assuming a world with two kinds of people, one kind wants to make money, the other kind wants to do good. But in the real world there are not two types of people, but only one type of people with two types of interests, in varying proportions", says Dr. Muhammad Yunus founder of Grameen Bank.

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LOHAS Movement Means Big Opportunities

The Green Stock Exchange (GREENSX) is part of an green movement internationally known as LOHAS (Lifestyles of Health and Sustainability). The term LOHAS was first coined by sociologist Paul Ray and psychologist Sherry Anderson, co-authors of The Cultural Creatives: How 50 Million People are Changing the World (also founders of Gaiam, LOHAS Journal and LOHAS Forum in 1999).

Studies have classified 23% of the U.S. population (about 50 million adults) of the U.S. adult population as " LOHAS", who tend to make their purchasing decisions in keeping with their values of social and environmental responsibility; LOHAS members are those who are passionate about organic foods, the environment, the planet, social issues, health, about human rights, relationships, fair trade, sustainable practices, peace, spiritual and personal development. It is a $230 billion market segment in the United States alone and a $546 billion market worldwide.The leading countries spearheading this green movement is Japan and Taiwan.The marketplace includes goods and services such as:

  • Organic and natural food
  • Organic and natural personal care products
  • Yoga, Tai Chi, massage centers, spas and fitness products
  • Hybrid and electric cars
  • Green and sustainable building
  • Eco-tours, hiking and wilderness trips
  • Energy efficient electronics/appliances
  • Socially responsible investing
  • Natural household products (paper goods and cleaning products)
  • Natural and preventive medicine (Naturopathic, Chinese medicine, etc.)
  • Fair-trade fashion
  • Eco-publications and advertising

People are now just realizing the interconnectedness of global economies, cultures, environments, and political systems, as well as the interconnectedness of mind, body, and spirit within individuals in order to achieve full human potential. Read more about LOHAS >

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Charity

Founded by artist & social entrepreneur David Kam in 2007, the Green Stock Exchange (GREENSX) is a division owned and regulated by the Green Stock Exchange Inc. The Green Stock Exchange is a different kind of company. We are social entrepreneurs (our definition of "social entrepreneur" is a mission driven enterprise that makes money, while benefiting society”).

As our commitment to giving back , we plan to donate 15% of all trading fees to charity (E=MC² Foundation), so we can support charitable programs such as MakeHungerHistory.com to alleviate hunger and poverty. We hope to raise $100 million thorough various efforts to make the world a better place.

Come join the green revolution!


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Notice: The Green Stock Exchange (GREENSX) is designed as a collaborative system for bringing together investors, issuers, companies, non-profit organizations and people interested in small eco-friendly, socially responsible and sustainable businesses, including those in the creative industry (music, art, movies, performances). The Green Stock Exchange is a “Web 3.0 eBAY.COM AUCTION STYLED” venue to allow for trading of shares directly between investors of SEC exempted Regulation A, SB-1, SB-2, small company offering registration (SCOR) shares and carbon trading under the United States Securities Act of 1933.

The Green Stock Exchange does not act as a stock broker-dealer, nor is a licensed broker-dealer. We also do not give advice on the merits of a trade or promote the shares traded or negotiate prices for the shares traded. Furthermore, investors are warned of the risk of liquidity since the shares on the Green Stock Exchange are not traded on any well known registered securities exchange or through NASDAQ; there is no guarantee that investors will be able to sell the issuer ’s shares at the price paid or at any particular indication of interest.

The Green Stock Exchange is currently in test mode only. This is not an offer of shares or a solicitation of an offer to buy the shares in any jurisdiction where it has not been qualified or lawful. No sale of shares may be made in any state unless pursuant to qualifications or an exemption from qualification, which also includes, Rule 254 of Regulation A, which allows an issuer to “test the waters” for a prospectus offering through a pre-offering solicitation of interest. Links to other sites are provided for information purposes only -- they do not constitute endorsements of those other sites.